Although these haven’t showed up on the shelves just yet, last week the great state of Colorado was privy to the new designs from Avery Brewing. Below is a copy of their invite that was sent to all their regular fans in and around Boulder. Attached also was the new labels that will no doubt be found on the shelves in the Northwest, soon enough. What does this mean to those who drink Avery beers like IPA, White Rascal, or Out of Bounds Stout, nothing really. Unless you are a collector of labels or beer bottles, the beer remains the same, its just the familiar appearance that is changing.
We look forward to seeing them on the shelves in Boise, Portland, and Seattle, soon enough.
About Avery Brewing
Incorporated in September 1993, Avery Brewing Company is the culmination of several years of homebrewing experimentation by Adam Avery, President & /Brewmaster, to perfect the recipes for Redpoint Amber Ale, Ellie's Brown Ale, and Out of Bounds Stout. Production and sale of these three flagship beers began utilizing a 7 barrel brewhouse and 7 barrel Gundy tanks as fermenters and bright tanks. Out of Bounds Stout won a gold medal in 1994 in the category of dry stouts at the largest beer tasting event in North America, the Great American Beer Festival, held annually in Denver.
In 1995, as production increased, the 7 bbl Grundy tanks were replaced with four 30 bbl tanks and the DE filter size was increased. A Meheen bottling machine was added along with a labeling machine for our 22 oz. bottles. In June, 14'er ESB (Extra Special Bitter) was created. 14'er ESB is named for the 54 Colorado peaks that rise above 14,000 feet in elevation. [more]