Samuel Adams OctoberFest
image courtesy the brewery
Releasing: Early August
This #1 fall seasonal* is our take on a century’s old classic - a hearty Märzen with a toasty malt sweetness and a light hop character that’s fit for a celebration. OctoberFest is smooth with a deep malt complexity, roasty sweetness and light hop character that is perfectly festive.
*(Source: IRI MULO + C data 8/2/2021 – 10/31/2021 and VIP data Total US 8/1/2021 – 10/31/2021)
Ingredients: Malts: Samuel Adams two-row pale malt blend, Munich-10, Sam Adams Octoberfest malt, and Caramel 60
Hops: Tettnang Tettnanger, Hallertau Mittelfrueh
5.3% ABV | 15 IBU
About Boston Beer Company
The Boston Beer Company began in 1984 with a generations-old family recipe that Founder and Brewer Jim Koch uncovered in his father’s attic and brought to life in his kitchen. That beer was aptly named Samuel Adams Boston Lager, in recognition of one of our nation's great founding fathers, a man of independent mind and spirit. Little did Jim know at the time, Samuel Adams Boston Lager would soon become a catalyst of the American craft beer revolution.
Today, at Boston Beer, we brew more than 60 styles of Samuel Adams beer. We relentlessly pursue the development of new styles and the perfection of classic beers by searching the world for the finest ingredients. We remain focused on brewing quality beer and challenging drinkers’ perceptions of what beer can be through the use of innovative ingredients and brewing techniques. We are committed to elevating the image of American craft beer and are one of the world’s most award-winning breweries at international beer competitions. Although Samuel Adams beer is one of America's largest-selling craft beer, it accounts for only about one percent of the U.S. beer market.
The Boston Beer Company will continue its independently-minded quest to brew great beer and to advocate for the growth of craft beer across America. In addition to Samuel Adams beers and the other craft beers brewed by A&S Brewing, our craft beer incubator, our family of brands include Twisted Tea and Angry Orchard hard cider. For more information, please visit wwww.samueladams.com, www.angryorchard.com, and www.twistedtea.com
