No-Li confirms last Saturday's airplane was their way of joining fans at Hoopfest.

Press Release

SPOKANE, USA  — Every June, more than 250,000 people pack into downtown Spokane for Hoopfest, the largest 3-on-3 basketball tournament in the country. With a critical mass of people below, Spokane's No-Li Brewhouse decided they wanted to acknowledge their fans and community with a little surprise.

So, on Saturday afternoon, a plane took off from outside of town and circled the downtown core where some 6,000 teams were battling it out on 450 courts. From below, fans and players could make out a simple message from the craft brewing company. Take a look at our video here.

"This is a big weekend not just for the Spokane community, but also the thousands of people who come to town for this one-of-a-kind event. We wanted to do something special for all the No-Li fans who've helped us become what we are, and also everyone celebrating downtown. This seemed like a crazy idea at first, but we had a ton of fun doing it," said Mike Bookey, the No-Li Brewhouse Marketing Manager.

No-Li Brewhouse was founded in 2012 and has been an integral part of the Washington craft brewing movement since. The No-Li pub is located at 1003 E. Trent Ave. and you can find No-Li's beers in cans, bottles and on draft throughout the Pacific Northwest.

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