Stone Brewing celebrates March Madness, with the release of Stone Doublicious Double IPA
image courtesy Stone Brewing Company

image courtesy Stone Brewing Company

Press Release

ESCONDIDO, CA ... Hopping up for one of the biggest sporting months of the year, Stone Brewing announces a brand new player to the Stone Brewing lineup. While rabid fans of basketball will soon gather to make predictions about who their big winner will be, beer fanatics will hoist a pint as Stone Doublicious Double IPA takes to our court along with Stone’s all-star lineup of IPAs, including:

  • The Aptly Named: Stone Delicious IPA
  • The Tropically Inspired: Stone Tangerine Express IPA
  • The Hop Mosh Pit: Stone Ruination Double IPA 2.0
  • The Uniquely Malty IPA: Stone Pataskala Red X IPA
  • The Gin-Inspired Double IPA: Stone Jindia Pale Ale
  • The Devastatingly Dank Freshness Trendsetter: Stone Enjoy By 04.20.17IPA
  • The Historically Inspired: Stone Give Me IPA or Give Me Death
  • The Elegantly Simple: Stone Hop Revolver IPA
  • The Heavy Metal-themed Collaboration: Marble / Odell / Stone Megawheat Double IPA
  • The Iconic: Stone IPA

…all delivering fanatics more than enough amazing IPA choices this March to create a fantasy team. 

But wait, there’s more! Making its debut this March is the draft-only Stone Doublicious Double IPA, a more aggressive double dry-hopped version of Stone Delicious IPA, with an amped-up ABV. Loyal fans will recognize hints of citrus, herbs, lemon candy, melon, and fresh-cut grass. The flavors of kumquat, peach and lemon culminate in what tastes like a hard piece of “Hop Candy.” Overall balanced bitterness and sweetness make this highly drinkable beer a round-the-back-through-the-legs-reverse-slam-dunk.
 
“Stone Delicious IPA is a beer we really love,” said Jeremy Moynier, Senior Innovation Brewing Manager. “El Dorado and Lemondrop were two hops we embraced early on and were blown away by the intense flavors and aromas we got when using these hops together. Last year we started to toss the idea around of making an even bigger version of Delicious. When we tried Stone Doublicious Double IPA for the first time off of the tank, we knew we had a winner!”

A playful series of events to celebrate Stone IPA Madness and engage with fans will be taking place at several Stone Brewing locations as well as select accounts across the nation during the month of March. The kickoff event, Stone IPA Madness - Festival of Hops, will take place from 11am-5pm on Saturday, March 5th, at Stone Brewing World Bistro & Gardens – Escondido. For more information about the event, click here.  Also available for fans everywhere is an IPA-inspired Spotify playlist featuring 70's court jams to crank while enjoying Stone IPA Madness. To find an event near you, please visit: find.stonebrewing.com

ABOUT STONE BREWING

Founded by Greg Koch and Steve Wagner in 1996, the groundbreaking San Diego-based Stone Brewing is the 10th largest craft brewer in the United States. Recognized as an industry leader, Stone has been listed on the Inc. 500 | 5000 Fastest Growing Private Companies list 12 times, has been called the “All-time Top Brewery on Planet Earth” by BeerAdvocate magazine twice, and was named the “Top Rated Brewer in California” by RateBeer Best in January 2017. The multifaceted company is the first American craft brewer to independently build, own and operate their own brewery in Europe (Berlin, Germany), and also opened a production brewery in Richmond, Virginia in 2016. Known for its bold, flavorful and largely hop-centric beers, Stone has earned a reputation for brewing outstanding, unique beers while maintaining an unwavering commitment to sustainability, business ethics, philanthropy and the art of brewing…and pledging never, ever, to sell out to the man. For more information on Stone Brewing,  please visit stonebrewing.com or the company’s social media sites: FacebookInstagramPinterestTwitter and The Stone Blog.

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