Brewery News: BC: Fernie: Fernie Brewing is asking you to rename their Ol' Willy Wit. Details included below.
Press Release
(Fernie, BC) –
Ol' Willy Wit
– Belgian White Ale
has been a firm Fernie Brewing Co. favourite since 2007, but i
t's on the hunt for a new name.
The
popular
beer recipe will remain exactly as it
is
, but
it requires a
name
which
matches the light & spicy citrus flavours of this refreshing, year-round beer.
“A Belgian White Ale with light & spicy citrus flavours. This unfiltered beer is brewed with a touch of coriander & orange peel and is slightly cloudy. We think it’s downright delicious! Best when garnished with a slice of orange, to bring out the natural spices & subtle fruit flavor,”
describes
FBC.
Further details of this popular brew, is its k
ettle addition d
uring boil, of S
eville orange & coriander
. The use of Belgian yeast, providing the slight phenolic, clove and bubblegum flavours. Its 50% W
heat Malt.
And
an IBU of 10, and 5%
alc./vol.
If you haven’t tried it, think
light, citrusy and with a touch of spice.
Its subtly fruit flavours pair well with pork, chicken, seafood and salads. Available year round
, currently in 650ml bottles and on tap
, it’s a staple for Fernie Brewing Co., but its name doesn’t represent its greatness, when it comes to the highly popular names of some of FBC’s
more recent
brews
accompanying it on the shelves
– What the Huck, Sap Sucker
Maple Porter
, Slingshot Session
IPA
, Quiet Rye’t, and most recently, Java the Hut Coffee Milk Stout.
Whatever name is chosen,
it
needs to be suitable for a
year-round brew, be able to be well illustrated on the label, and stand out from the crowd!
And w
hilst the FBC Brew Crew love thinking up names,
they
think
an FBC fan
can
come up with something better. Efforts of course do not go
unrewarded
,
as
t
he one lucky winner will win: $250 FBC credit for use in
their
Storefront or Online, a night’s accommodation for 2 people in Fernie, and the chance to Brew a batch of the beer that bears
the
ir
winning name!
Submissions will be accepted
from
Friday January 22nd 10AM, until Friday February 5th at 4PM
. At which point
the FBC Brew Crew will
narrow them down to a shortlist, and vote. The winner will be contacted the week of February 8th.
Head to
www.ferniebrewing.com
,
FBC’s
Facebook Page, Instagram and twitter (@ferniebrewingco), for the online submission form.
...