Press Release


image courtesy New Belgium BrewingFt. Collins, Colo., May 14, 2015 – New Belgium Brewing is shaking it up this summer, giving beer and cocktail lovers a chance to mingle over an adventurous new libation. Pear Ginger Beer is New Belgium’s latest Lips of Faith offering, updating the Victorian-era ginger beer with whimsical additions of lemon peel and pear. The result is a zesty, refreshing drink that can be enjoyed on its own or mixed into a cocktail.

Warm, spicy ginger punctuates a lively wash of sunny lemon, sweet pear and bready white wheat for a delightful first tongue tingle followed by just the right amount of heat. Pear Ginger Beer pairs perfectly with gin, rum, tequila or rye whiskey for a ready-for-anything cocktail, but can also be enjoyed all on its own.

“The only thing I love as much as an amazing craft beer is a rye whiskey and ginger beer,” said Lauren Salazar, New Belgium’s Wood Cellar Blender and Specialty Brand Manager. “More and more, great beer and cocktail bars now participate in Beer Mixology – the art of crafting amazing beer cocktails. It’s truly where the science of brewing and the art of cocktails meet. So we decided to create a beer that is wonderful on its own and doubles as a great cocktail mixer.”

At seven percent ABV and 10 IBUs, Pear Ginger Beer is an adventurous beer for the summer. Drink it straight, no chaser, or put a new spin on a classic gimlet. Pear Ginger Beer is available in 22 oz. bombers and on draft. Pricing varies by location.

For beer-cocktail recipe ideas, check out http://bit.ly/1FmUA9D. To find Pear Ginger Beer near you, use the New Belgium Libation Location tool: NewBelgium.com/Beer/Finder.
 
For more information about New Belgium Brewing, visit NewBelgium.com. You can also follow New Belgium on Facebook at Facebook.com/NewBelgium.com and Twitter @NewBelgium.

About New Belgium Brewing Company 
New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee-owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses, and a Certified B Corp. In addition to Fat Tire, New Belgium brews ten year-round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Slow Ride Session IPA, Snapshot Wheat, Sunshine Wheat, 1554 Black Lager, Blue Paddle Pilsner, Abbey Belgian Ale and Trippel. Learn more at NewBelgium.com.
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