Brewery News: PA: Victory Brewing responds after winning Gold for Golden Monkey, at the Great American Beer Festival

Press Release

DOWNINGTOWN, PA - Victory Brewing Company (Victory) was recently awarded a top honor for its beloved Golden Monkey at the 28th Great American Beer Festival (GABF), the largest commercial beer competition in the world. Golden Monkey bested 58 entries in the Belgian-Style Tripel category from across the United States.

Presented by the Brewers Association, the Great American Beer Festival is the largest commercial beer competition in the world representing the upper echelon of brewing excellence. Now in its 28th year, the 2014 competition surpassed all previous participation records with 5,507 competition entries (a 16 percent increase over 2013) from 1,309 US breweries. To accomplish this, 222 beer experts from 10 countries worked to award gold, silver and bronze medals in 90 beer categories covering 145 different beer styles.

The Great American Beer Festival recognition finds the Golden Monkey brand on a significant ascent in which it became Victory's top selling brand earlier this year, amongst a strong portfolio of growing brands.

Available year round and in both 12 oz. and 750 ml bottles, Golden Monkey was created in 1997 making it one of the first fundamentally anchoring brands for Victory. The result of Bill Covaleski and Ron Barchet’s original love and affinity for Belgian style ales, it incorporates the richness of imported malts and Belgian yeast, herbal whole flower hops and a touch of spicy coriander. Herbal fruity notes make Golden Monkey a strong, sensual spicy kick with an ABV of 9.5%.

Available at craft beer bars, bottle shops, beer distributors and major gourmet grocery stores including Whole Foods and Wegmans, throughout Victory’s 35 state distribution footprint. Golden Monkey’s suggested retail price for a six-pack is approximately $9.99 and 750 ml bottle is $6.99, but varies upon location. Use Victory’s Beerfinder to discover a nearby location, or download the free Victory Mobile app for Android or iPhone.

“Our magical, mystical Golden Monkey has delighted fans for nearly 18 years, enriching their lives with flavorful memories and experiences,” said Victory’s President and Brewmaster, Bill Covaleski. “To see it persuade professional judges in the cold light of national competition is a real testament to its charming character.”

About Victory Brewing Company

Victory Brewing Companyis a craft brewery headquartered in Downingtown, Pennsylvania. Founded by childhood friends, Bill Covaleski and Ron Barchet, who met on a school bus in 1973, Victory officially opened its doors in February of 1996. In addition to the original Downingtown brewery and brewpub, Victory recently opened a second state-of-the-art brewery in Parkesburg, PA to expand production capabilities and serve fans of fully flavored beers in 35 states with innovative beers melding European ingredients and technology with American creativity. To learn more about Victory Brewing Company visit us on the web at www.victorybeer.com.

About the Brewers Association The Brewers Association is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The Brewers Association (BA) represents more than 75 percent of the brewing industry, and its members make more than 99 percent of the beer brewed in the U.S. The BA organizes events including the World Beer Cup®, Great American Beer Festival®, Craft Brewers Conference & BrewExpo America®, SAVOR?: An American Craft Beer & Food Experience and American Craft Beer Week®. The BA publishes The New Brewer magazine and its Brewers Publications division is the largest publisher of contemporary and relevant brewing literature for today’s craft brewers and homebrewers. Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com and about homebrewing via the BA’s American Homebrewers Association. Follow us on Twitter. The Brewers Association is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital/familial status. The BA complies with provisions of Executive Order 11246 and the rules, regulations, and relevant orders of the Secretary of Labor.