Ask yourself this question. Is it better for a brewery to make more beer or make the same amount? The answer is obviously more beer. But there are some breweries that choose comfort over chaos. But for those who choose chaos over comfort, the rewards and punishment are huge.
Goodlife Brewing from Bend (Oregon) is one of those willing to endorse chaos, by expanding their brewery over the next 2 years. Starting this year, the brewery has plans to expand their 12,000 barrels (per year) brewery to 27,000 barrels. To the laymen that's a growth from 24,000 kegs to 54,000 kegs of beer.
To accomplish this growth the brewery has purchased a canning line and 3 fermenters (1 130 barrel lager-exclusive fermenter & 2 240 barrel ale-exclusive fermenters). This volume of expansion might look impressive but it's worth noting that the brewery had sales over 3,100 barrels in 2012, and 9,000 barrels in 2013. If the brewery maintains a consistent increase in volume (associated with their sales) they will be out of beer before the end of this year. Which makes this purchase a logical decision.
Curt Plants says it best. “The 240-barrel fermenters will be used for package, which will free up the current tanks for us to brew more seasonal and specialty beers.” A few of the seasonal/specialty beers that GoodLife has brewed before are: 29’er Brown Ale, Redside IRA, Pass Stout, Comatose IIPA, and Evil Sister. Currently, GoodLife is canning Descender IPA and Sweet As Pacific Ale, while the addition of a third can looms in the near future.
Did I mention the 150 can per-minute, canning line, from Chcago's Palmer-Tech?
All of this will insure that Good Life beer will be available in Fred Meyer's, Safeways, Market of Choice, Whole Foods, New Seasons Market, PCC Natural Market, and others throughout the Pacific Northwest.
About GoodLife Brewing Company
As brewers of hand crafted ales, we are outdoor enthusiasts who look forward to sharing our craft beers that are most balanced and of the highest quality. GoodLife Brewing Company has been making award-winning beers for 18 months in its home of Bend, Oregon. GoodLife's adventurous ales are Descender IPA, Mountain Rescue Dry Hop Pale Ale, Sweet As Pacific Ale and a selection of seasonal beers. In addition to making beer, GoodLife enjoys giving back to the community by supporting many local and national non-profit organizations. Play hard, live easy and enjoy GoodBeer for GoodLife! For more information, visit www.goodlifebrewing.com, or find us on Facebook and Twitter.