image courtesy Boston Beer Company

The first Oktoberfest celebration was originally held in Munich, Germany, in 1810 to celebrate the marriage of the Crown Prince of Bavaria, with festivities that lasted 16 days. The Oktoberfest tradition has since become a world‐renowned celebration of beer in Germany that has spawned many dedicated festivals and celebrations in the US as well.

That’s right ladies and gentlemen, Samueld Adams is re-releasing an Oktoberfest beer, Samuel Adams’ Octoberfest.

More on Samuel Adams Octoberfest Marzen-style

image courtesy Boston BeerSamuel Adams OctoberFest is a deep red amber, medium bodied märzen‐style lager with a rich malt complexity, light Bavarian Noble hop note, and a smooth, sweet finish.

Samuel Adams OctoberFest uses generous portions of five varieties of malted barley that create a smooth roasty malt backbone with notes of toffee and caramel that’s complemented the subtle hop complexity of Tettnang Tettnanger and Hallertau Mittelfrueh Noble hops. This smooth, rich and hearty 5.3% ABV brew is perfect for the fall season.

The märzen style gets its name from the last month in which the beer was traditionally brewed. Before refrigeration, March was the last month that beers could be “lagered,” or put in cold storage. By doing this, the beers could age during the summer and be enjoyed by fall harvest.

Food pairing: Samuel Adams OctoberFest’s rich roasted malt character pairs perfectly with the complex flavors of traditional Oktoberfest fare, like roasted meats and bratwurst. The brew’s roasty malts also complement and mellow the sweetness of desserts with similar flavors, like the caramel richness of crème brûlé.

Look for canned, bottled, and draft editions of Samuel Adams Octoberfest, wherever you find Samuel Adams Boston Lager. As always if you can't find it near you then ask your server or grocer to buy some.


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