Brewery News: OR: Deschutes Brewery is the official sponsor of this year’s US Gran Prix of Cyclocross, in Bend.

image sourced from Deschutes Brewery's Flickr page Bend, OR – Just a quick reminder for those planning a trip to Bend during the Fall Season.

With the final two races of the US Gran Prix of Cyclocross hosted in its hometown of Bend, Oregon, Deschutes Brewery announced that it will be the event’s title sponsor. Held December 10-11, the weekend will wrap up the deepest, strongest, and fastest cyclocross fields in a series format in the United States. For the last two years, Deschutes Brewery hosted and sponsored the USA Cycling Cyclocross National Championship.

“We’ve always been huge supporters of Cyclocross at Deschutes Brewery,” said Jason Randles, digital marketing manager for the company. “Because races consist of laps around a short off road track filled with obstacles, it makes it a fun spectator sport. To us, craft beer and Cyclocross just go hand-in-hand and we’re proud to be a part of this fall’s Cyclocross event lineup.”

Deschutes Brewery’s upcoming involvement in Cyclocross includes:

  • October 28-30: Host location for the inaugural “Day of the Dead Cyclocross Festival”, including the famous Halloween Cyclocross Crusades. Witness the fun and mayhem of over 1,000 cyclocross racers donning costumes and competing for Cross Crusade points. In addition to two days of epic racing, attendees will enjoy the sights, sounds and tastes of the Deschutes Brewery beer garden, live music, and cultural food and festivities.
  • October 29: The third annual Clydesdale Cyclocross Championship of the Universe will take place at Deschutes Brewery.
  • October 30: The Deschutes Brewery warehouse will come to life for the dead, in a sense. This will be another not-to-be-missed warehouse party with a giant celebration of the Dia de los Muertos holiday and all things Cyclocross.
  • December 10-11: Title sponsor and host location for the Deschutes Brewery Cup final series races of the U.S. Gran Prix of Cyclocross. The race course will be similar to the course featured in the 2009 and 2010 USA Cyclocross National Championships

About Deschutes Brewery

Located on the banks of the Deschutes River in beautiful Bend, Oregon, Deschutes Brewery is in the business of daring people to expect more from their beer. That’s why we started off back in 1988, selling Black Butte Porter at a time when others were sure a dark beer would never catch on. Our brewers love to buck convention, especially if it makes someone nervous.  For us, however, the highest praise is a raised glass and a toast of “Bravely Done!”  For more information about Deschutes Brewery and its courageously crafted beers, please visit www.DeschutesBrewery.com, on Facebook at www.facebook.com/Deschutes.Brewery  or on Twitter at www.twitter.com/DeschutesBeer.

Cheers

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