image courtesy of Brouwer's Cafe Facebook fan page Seattle, WA – By our counts, this makes three mentions related to New Belgium Brewing’s traveling road show, Tour de Fat, but one cannot have too much information. Starting at 6:00 PM, you are invited to sign up at the ‘Cafe to compete in the Roller Sprints courtesy Emerald Sprints and New Belgium.

With the intent on promoting bicycling while doing it indoors, Emerald City Sprint's a great chance for you and a friend (or friends) to race against each other, while taking in a beer at Brouwer’s.

Previously (December 2009), Brouwer’s Cafe hosted a similar event, and based on its return to the bar, it was a success. This time around you have a shot at winning a bike (featured above) courtesy of New Belgium.

Sign-up starts at 5:00 PM PST with competition starting at 6:00 PM and ending at 8:00 PM. As always, those less inclined to hop onto two wheels are welcome to come in and enjoy a tasty New Belgium beer while sitting in Air Conditioned comfort or outdoors on the patio.

July 31st, 2010 5:00 PM *start time 6:00 PM – 8:00 PM *race time
New Belgium’s Tour de Fat After party, Brouwer’s Cafe
400 N. 35th Street Seattle WA 98107 (206) 267-2437

About New Belgium Brewing Company

New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces eight year-round beers; Fat Tire Amber Ale, Ranger IPA, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases.  In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship.  For more information, visit


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